Seven Ways Proximity Bias May Be Hurting You As A Remote Worker
Out of Sight, Out of Mind? Tackling Proximity Bias in the Remote Work Era
As companies around the world gradually return to the office after the widespread shift to remote work during the pandemic, the topic of proximity bias has gained renewed attention. The hybrid work model, where some employees work remotely while others are back in the office, has created an environment that unintentionally favors in-person interactions. This situation has prompted concerns about potential disparities between remote and in-office employees, as well as the impact of proximity bias on career growth, opportunities, and overall work satisfaction. As a result, the need to address and mitigate the effects of proximity bias has become a key focus for organizations seeking to foster equitable and inclusive work environments in the post-pandemic era.
What is Proximity Bias?
Proximity bias refers to a cognitive bias where individuals tend to favor people, objects, or events that are closer to them in terms of physical distance, time, or relationship. This bias can manifest in various contexts and can influence decision-making, judgments, and perceptions.
In the workplace, proximity bias may lead to preferential treatment for employees who work in close proximity to their managers or colleagues, leading to unequal opportunities and potential unfairness. Remote or distributed workers might face disadvantages due to this bias, as they are not physically present to engage in face-to-face interactions, impromptu meetings, or casual conversations that can contribute to their visibility and inclusion.
To mitigate the effects of proximity bias, organizations can adopt strategies such as encouraging remote work policies, creating inclusive communication channels, promoting equal opportunities for all employees, and raising awareness about the potential impacts of this bias on decision-making and team dynamics.
The negative effects of proximity bias
Proximity bias can negatively affect remote workers in several ways, including:
Limited visibility
Remote workers may not have the same opportunities as their in-office counterparts to showcase their skills, discuss their accomplishments, or contribute to conversations due to physical distance. This can lead to reduced visibility and recognition of their contributions.
Fewer networking opportunities
Casual conversations, impromptu meetings, and social events are more accessible to in-office employees. Remote workers may miss out on these networking opportunities, which can be crucial for professional growth and relationship-building.
Reduced access to resources and support
Remote workers might not have the same level of access to resources, support, or training as their in-office counterparts, which can hamper their professional development and career progression.
Weaker relationships and trust
Remote workers may have a harder time building strong relationships with colleagues and managers due to limited face-to-face interactions. This can result in lower trust and collaboration within the team.
Performance evaluations and promotions
Proximity bias can influence managers’ perceptions of remote workers’ performance, potentially leading to unfair evaluations and reduced chances of promotion or advancement.
Unequal distribution of tasks and opportunities
Remote workers may receive fewer challenging or high-visibility tasks, as managers might unconsciously favor in-office employees for important projects or assignments.
Exclusion from decision-making
Important decisions might be made during informal in-person discussions, from which remote workers are often excluded. This can lead to feelings of isolation and marginalization.
To address these challenges, organizations should actively work towards creating inclusive work environments and policies that acknowledge and address proximity bias, ensuring equal opportunities for remote and in-office employees alike.
What Are A Few Ways You Can Keep Proximity Bias from Hurting Your Career?
To prevent proximity bias from hurting your career as a remote worker, you can consider the following strategies:
Communicate proactively
Regularly update your manager and team members on your progress, achievements, and challenges. By being proactive in communication, you can ensure that your work remains visible and that you stay connected with your colleagues.
Participate in virtual meetings and events
Engage actively in virtual team meetings, company-wide events, and online training sessions. This will not only help you stay informed but also provide opportunities to network and build relationships with colleagues and managers.
Leverage technology
Utilize collaboration tools, project management platforms, and communication channels to facilitate seamless information sharing, coordination, and teamwork.
Set clear expectations and goals
Work with your manager to establish clear performance expectations and goals. Regular check-ins and performance reviews can help ensure that your contributions are recognized and valued.
Foster relationships and networking
Make an effort to build strong relationships with colleagues, managers, and other professionals in your industry through virtual coffee chats, online networking events, or social media platforms.
Seek feedback and growth opportunities
Actively seek feedback from your manager and peers, and use this information to improve your performance. Express interest in professional development opportunities, including trainings, workshops, and mentorship programs.
Advocate for yourself
Be prepared to speak up about your achievements, career goals, and aspirations. Don’t shy away from discussing promotions, challenging assignments, or other opportunities that can contribute to your professional growth.
Raise awareness about proximity bias
Encourage discussions about proximity bias within your organization and suggest strategies to mitigate its impact. This can help create a more inclusive work environment for all employees, regardless of their work location.
Summary
Proximity bias, which is a cognitive bias favoring people, objects, or events that are closer in terms of physical distance, time, or relationship. This bias can negatively impact remote workers in various ways, such as limited visibility, fewer networking opportunities, reduced access to resources and support, and inequitable career growth, among others. To prevent proximity bias from hurting your career, you can implement strategies such as proactive communication, active participation in virtual meetings, leveraging technology, setting clear expectations, fostering relationships, seeking feedback, advocating for yourself, and raising awareness about proximity bias within your organization.
