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A SEO Checklist for Your Ruby on Rails App

Optimizing for Success: Enhancing Your Rails Application’s Search Engine Presence

Patrick Karsh
3 min readJan 12, 2024

Search Engine Optimization (SEO) is crucial for the success of any web application, and Ruby on Rails applications are no exception. With the right SEO strategies, you can ensure that your Rails app ranks well in search engine results, attracting more users and driving organic traffic. This article provides a comprehensive checklist for optimizing your Ruby on Rails application for search engines.

Readable and Structured URLs

Ruby on Rails supports RESTful routes, which are excellent for SEO. They help create structured and understandable URLs. Ensure your URLs are readable and descriptive of the content on the page.

Unique Page Titles and Meta Tags

Each page should have a unique title and meta description. These elements are crucial for search rankings and user click-through rates. Utilize gems like metamagic or meta-tags to easily manage these tags.

Proper Use of Heading Tags

Organize your content with proper heading tags (h1, h2, h3, etc.). These tags help search engines understand the structure and hierarchy of your content.

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Patrick Karsh
Patrick Karsh

Written by Patrick Karsh

NYC-based Ruby on Rails and Javascript Engineer leveraging AI to explore Engineering. https://linktr.ee/patrickkarsh

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